Hello Darlings! I hope everyone is having a great week. I had intentions of writing this post yesterday, but I was super busy with other work and then when I had time to write and upload photos, my computer decided to act absolutely crazy and wouldn’t let me upload anything. So I gave up, and here we are today. Haha! Technology truly has a mind of it’s own. AI anyone? Haha. Someday the robots will take over, and I’ll say I told you so. In my blog post of July 2017. Anywho, today I wanted to do a little review of the Witchcraft and Wizardry palette from Storybook Cosmetics. I ordered this palette way way back when it was on pre-order, and got it in the mail a couple weeks ago. I’m just now getting around to trying it out, so I wanted to dedicate a whole post to this beauty!

Storybook Cosmetics is a very new makeup brand created by three sisters who wanted to create a makeup brand that was a little different than the rest. As it says on their website, they “never stopped believing in fairytales”. I believe the intention within their entire brand is to create cosmetics and tools inspired by stories we all know and love, and with the products to have a magical sort of flair. As a lover of so many books, movies, stories, and all around geek fangirl fantasy lover person, I jumped on this train the minute I saw it pull in the station. They released a set of magic wand inspired makeup brushes first, which I do not own. Sadly I ordered what I thought were the real ones sometime last year via facebook and were actually knock offs. The company who sold me the knock offs also attempted to fraudulently charge my credit card and it was just a general fiasco. So I have used the knock off brushes for a photo, but I haven’t used them to apply makeup because…just no. So when the sister trio decided to launch the Storybook Cosmetics Witchcraft and Wizardry Eye Palette, I pre-ordered from their website and got it in the mail recently. I tried out the palette to do an eye look yesterday, and as always my review will be completely honest.

Storybook Cosmetics Witchcraft and Wizardry Eye Palette Storybook Cosmetics Witchcraft and Wizardry Eye Palette Storybook Cosmetics Witchcraft and Wizardry Eye Palette Storybook Cosmetics Witchcraft and Wizardry Eye Palette

The Storybook Cosmetics eyeshadow palette features 12 shades and sells for $52.00 USD. That works out to about $4.00 per shadow, and the pans are pretty large, about the size of a quarter. I think the price is fair, given the brand is also very new. Also to note the palette is cruelty-free and the claim is that the shadows are long wearing and buttery smooth. I do feel the packaging is excellent. I love the spellbook style on the palette itself, I love the velvet bag it comes with, and Also that it has a mirror inside. The palette is quite wide, due to the book style, so it isn’t the most travel friendly, but I’m okay with that. The color range on the palette is pretty good, there is a nice mix of cool and warm tones, and in my opinion it seems like the color range was inspired by the Hogwarts house colors (?), but maybe that’s just what I’m seeing. Given the palette is called Witchcraft and Wizardry, maybe I’m right.

One thing I have a slight issue with packaging wise is the font used on the color names inside the palette. I know that sounds nit picky, but since they printed it with gold foil lettering, the wavy cursive and curved style of the names can be really hard to read. Especially, for instance on the shade cauldron, I had to look at it a few times. I like that they included the shade names by each color, because many brands don’t even do that, but the font is just a little hard to read given that it’s shiny and cursive, and curved.

As far as the formula of the shadows themselves, I think some colors are great and some are okay. I tried to use at least 4 in the makeup look I did, and I intend to try a couple more looks with the cooler tones as well. I gravitate toward warmer tones for everyday looks, so these are the ones I uses for my look. The gold metallic shade called Bewitched is beautiful and applies really well. I applied it both wet and dry, and enjoyed the outcome of both. It’s definitely a shade I will use a lot, and I think the rose gold tone is flattering for most skin tones as well. I used the matte peach shade Charms as a transition color, and I think it worked very well. It isn’t chalky and blended out the colors as I needed it to. I also used the burnt red shade Sorcerer and the dark matte brown shade Spellbook in the crease and outer corner to finish the look. Overall, both of these shades applied well, but the color payoff wasn’t as great with a brush as it was with my finger for the swatches. Prophecy, which is the off-white shade I attempted to use as a brow highlight doesn’t have much color payoff at all, and it was sort of chalky, so that was a little disappointing. I think it would work well as a base for other colors or applied wet. The formula of all the shadows I used is powdery, but there isn’t too much fallout. Overall, I like the shades, but I do wish there were a few lighter tones. All 3 brown shades are quite dark so I wish there was maybe one lighter one or a lighter green or purple in the mix. However, I do think with the greens, blues, and grays in the palette, you can create a wide variety of looks! You also aren’t limited to only cool or warm tones, so I love that as well. Oh! I also used the reddish brown shade Broomstick to fill in my eyebrows along with my Nudestix brow pencil, and that seemed to be a good combination for a very dark filled in brow look.

Storybook Cosmetics Witchcraft and Wizardry Eye Palette Storybook Cosmetics Witchcraft and Wizardry Eye Palette Storybook Cosmetics Witchcraft and Wizardry Eye Palette

All in all, I think the palette is good. I know I will use it again, and I really like the variety of shades offered. Also, as someone who loves books, fantasy, and all things nerdy, it’s nice to see a brand creating things with that genre in mind. As someone who really values using natural products, I didn’t love the ingredients list (a lot of synthetics chemical-ey things) as much as I loved the idea behind the product. But for something like this which is more for sentimental value and not everyday use, I don’t mind so much. I can’t wait to see what else this brand will have in store for us!

Complete list of products used for this look:

Emani Perfect 10 Primer Serum

Tarte Rainforest Of The Sea Foundation in Medium Sand 

Tarte Rainforest of the Sea Concealer in Light Neutral 

Mineral Fusion Face Powder

Physician’s Formula Butter Bronzer 

Pur Cosmetics Lava Rocks Blush

Storybook Cosmetics Witchcraft and Wizardry Eye Palette

Nudestix Eyebrow Duo in Ash Brown 

Tarte Gel Eyeliner Pencil in Black 

Mirenesse Australia Organic Mascara 

Burt’s Bees Lisptick in Russet River

Jane Iredale Lip Gloss in Kir Royale

Until next time beauties!

With Love,


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